BLOG

How SMART is your marketing? Are you tying together email and social media marketing

What is SMART marketing?

Digital marketing moved the world of sales and marketing on. But it didn't make it easier. Does your SMART marketing approach compare with the large multinationals ...
Spike Milligan's 1930 Austin Heavy Tourer

Spoke Milligan : The best car accessory.

A gift from Peter Sellers, Spike Milligan made an unappreciated change to his Austin Heavy Tourer. The fitted accessories did not meet with the stars approval ...
Telemarketing team

5 Major Benefits of Outsourced Telemarketing.

Many car dealerships are outsourcing their telemarketing to an expert team. Here are the benefits and challenges you face when considering increasing your sales through outsourcing telemarketing with Cymark ...
Happy Birthday Jack Brabham, 3x Formula One World Champion

Happy Birthday Jack Brabham.

Birthday tribute to Jack Brabham. Born 2nd April 1926. The only person to win the F1 World Championship is his own car ...
Should you teach young drivers how to change a flat tyre

Trying to be a good father.

After getting a flat tyre on a rain soaked A1 just before the bank holiday, a father decides to teach his children how to change a flat tyre ...
Capacitor charging an electric car

Electric Car, charged in less than 5 seconds.

A fully electric car that takes less than 5 xeconds to charge and can be kept fully topped up while you drive. This has to be the way forward ...
Apparently AI is already with us. Everywhere.

Do you have an AI Kettle?

Do you have AI in your home? Does everything new include AI? Is artificial intelligence just the latest marketing tool to sell anything technical ...
Celebrating the designer of the Lamborghini Countach

Goodbye Mr Countach, Marcello Gandini

Thank you Mr Countach. Marcello Gandini, died today 13th March 2024. Creator of the iconic Lamborghini Muira and Countach ...
Are cars being stock piled again

You’ve never had it so good!

Car retailers are seeing more new and used car enquires, per month, than any time in the past 10 years. But is it a problem? ...
Does the UK get the same EV deal as Europe

Will the UK get a raw deal with EV subsidies?

Does where you live affect how much electric vehicle #EV subsidy you get in Europe. Are Brit's getting ripped off ...
Cymark, supporting the Motor Trade for 29 years

Cymark. 29 years young

Cymark celebrates providing telemarketing and email campaign support to the Motor Trade ...
The 12 'cars' of Christmas

The Winner – 12 / 12 Cars of Christmas

The conclusion to our list, the 12 Cars of Christmas. Showing our own personal preference for the best road cars of all time. Thanks to everyone who emailed with their ...
Best 12 cars of Christmas

11 / 12 Cars of Christmas

Getting to the final pair in our 12 Cars of Christmas. This one is the stunning, completely impractical, Lamborghini Countach. Who needs to see what's behind you. Can you pick ...
12 cars of Christmas

10 / 12 Cars of Christmas

Our festive 12 cars of Christmas continues with the 4 wheel drive Audi ur-Quattro. Could you pick a better day to day car for all weather driving ...
12 cars of Christmas

09 / 12 Cars of Christmas

The top Ferrari in our list of the 12 best Cars of Christmas. The 288GTO has it all, elegance and speed ...
12 cars of Christmas

08 / 12 Cars of Christmas

Our version of 12 Days of Christmas, but showing the best cars continues with the car even Enzo Ferrari referred to as the most beautiful car in the world ...
12 cars of Christmas

07 / 12 Cars of Christmas

Continuing our probably biased list of the best 12 Cars of Christmas. This post we highlight the Porsche 911. Consistently in everyone's top 10 of drivers cars ...
12 cars of Christmas

06 / 12 Cars of Christmas

Our festive 12 cars of Christmas continues with the Mercedes 300SL from the 1950s. Could you pick better ...
12 cars of Christmas

05 / 12 Cars of Christmas

A combination of style, 'coolness', driving pleasure and sheer personal preference. If you have a better list or just one model you want to add the list, let me know ...
12 cars of Christmas

04 / 12 Cars of Christmas

A combination of style, 'coolness', driving pleasure and sheer personal preference. If you have a better list or just one model you want to add the list, let me know ...
12 cars of Christmas

03 / 12 Cars of Christmas

Our festive 12 cars of Christmas continues with the Ford Mustang. Could you pick better ...
12 cars of Christmas

02 / 12 Cars of Christmas

BMW M3 Evolution II. Second of 12 cars for Christmas. Our own short list of the very best cars there have been, do you have a better car ...
12 cars of Christmas

01 / 12 Cars of Christmas

Lotus Elan Sprint. First of 12 cars for Christmas. Our own short list of the very best cars there have been. Do you have a better car ...
What would you like for Christmas

What do you want for Christmas?

What ot have for Christmas. Do you stock ICE or BEV and PHEV models. Have you booked you campaign calls for Qtr1 ...
Customer receiving the key to her new car

The Answer : Conversion rates in the USA

Surprising and disappointing outcome while checking the new car conversion rate claims in American car dealerships ...
The rise and fall of the used car market

The Rise and Fall of Used Car Sales

How is your used car stock. Do you have too much, is demand falling, are you making a lot less profit than you were 6 months ago. Check what customers ...
America and Europe whats the difference

Greetings from America

Visiting the US to see if retailer opinions are the same as their UK colleagues. What are customers saying about buying cars at the moment ...
Customers are just sleeping

Good News – They were just sleeping

Great News. Customers you thought were lost earlier in the year have been found to be just sleeping. Cymark can wake them up for you ...
Europe has its head in the sand

Head in the Sand – Come on Europe.

Has the European Motor Trade got it's head in the Sand. In 5 years will it be able to complete with cars from the East? ...
Alfa Romeo - Italian class

Alfa Romeo GTA Corse

The gorgeous 1962 Alfa Romeo GTA Corse is brought right up to date by Totem with the GT-electric. Showing that if something works once, it is worth doing again ...