Electric vehicles

Mercedes – Spinning like a top!

Ok, my strap line is a little bit more sympathetic than much of the press – “The new Mercedes EQG can turn like a tank”.  I’m sure #Mercedes are pleased with that one.

They are referring to the latest all electric 4×4 offering from the German brand which will have 4 electric motors and will allow those on the right of the car to turn in the opposite direction to those on the left.  Spinning the car around. . . . like a top.

It all goes to show that Tesla was right – you need a new gimmick to make a new model interesting today – If you want to drive more potential customers into the sales funnel you need to stand out.

#mercedes #G-Turn #salesfunnel #cymark

EV Batteries – A lighter note

Every time I read the quote below from BMW I have to smile.

With the launch of the latest EV vehicles from Munich – the Neue Klasse – in September at the IAA Mobility Show, it has come up again.

“The platform will use the newly developed cylindrical batteries that BMW says will improve the energy density”

So that will be, round, cylindrical? 

Will it have a gold top?

Cartoon image of an EV battery

#evbatteries #bmw #neueklasse #iaamobility

EV Batteries – It’s your money!

I read today that the latest EV battery manufacturing plant is to be built in France and not in the UK despite millions of pounds of subsidies offered by the Government.  Apparently France signed up for 1.6bn.

The new plant is for Stellantis and Mercedes, and I can’t really blame them for taking the money.

Line of electrics vehicles next to a line of EV batteries before they are fitted to the cars

When I started this post I was disappointed – let’s hear it for British manufacturing and British jobs – but then I thought about it.  If that money was mine, which I suppose government money is, would I want to invest in a factory making batteries?

The word is ‘electric’s the future.’  But Germany just argued with Brussels to allow for e-fuels and I notice that the German government didn’t put their hand in their pocket.

Now I like electric.  It makes sense, in a lot of cases.  But I also like hydrogen and I like e-fuels.

So I’m not 100% sure I would ask the government to hand over 1.6bn pounds of ‘our money’ to what is  probably a non-UK company anyway.

Would you?

#evehicles #evbatteries #stellantis #mercedes #britishmanufacturing